<aside> 🙌 Launched in 2020 by entrepreneur, chef, and restaurant industry veteran Josh Sharkey, meez is the all-in-one recipe tool for culinary professionals. A first-of-its-kind culinary operating system created for chefs, by chefs, meez is the epitome of user-friendly, built with operational empathy and ever-evolving product updates via industry feedback. meez is the tool that chefs have been waiting for, featuring offerings such as collaborative and sharable recipe databases, laser accurate ingredient costing, automated recipe scaling and conversions, customized training capabilities, specialized allergen identification and nutrition calculations, and much more. Currently in use by over 5000 chefs and across hundreds of kitchens over five continents, meez has quickly taken the culinary world by storm as the must-have recipe solution.

We're backed by some incredible VC's such as Struck Capital, Craft Ventures, Relish Works, and Branded Strategic as well as strategic investors such as Jose Andres and Think Food Group, Aurify Brands, the CEO of Bento Box, Shef, and Hospitality house, and Startup Investors Bobby Lo and Julian Shapiro.

We’re fresh off a round of funding and are projected to grow over 300% in the next 12 months. We have a lot of work and exciting milestones ahead, and we're looking for a motivated lover of all things marketing who can be autonomous, isn’t afraid to take risks and experiment, and can be a first principle thinker.

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About the Role

You will be working directly with the founder/CEO as well as the head of product, UX, Customer Success and Head of Content Marketing in order to grow the business and communicate the vision and mission of meez. The position reports directly to the founder/CEO.

The position is an incredible opportunity to lead the growth strategy and data driven execution of growth, retention, and activation tactics for a startup revolutionizing the way culinary professionals manage and collaborate on their work. We are searching for a passionate and curious individual who is able to think creatively and strategically, while still knowing when it is best to roll your sleeves up and be tactical.

Your core responsibility is to define and prioritize the company's growth plan, coordinate and plan growth initiatives, and optimize the revenue funnel.

What you'll do:

• Leverage data and analytics to define growth objectives.
• Build a growth machine based on data, automation, experiments, customer feedback, and operational (domain) empathy
• Prioritize which layers of the funnel should be addressed including acquisition, activation, conversion, retention
• Define KPIs to measure the success of your growth strategies
• Provide customer insight, by blending data with a deep understanding of user needs, habits, and perceptions developed through targeted interviews, usability studies, and customer feedback
• Collaborate with the entire meez team including leadership, customer success, product, marketing, and engineering, and sales
• Prioritize growth initiatives and product changes
• Design and implement tests to acquire, activate, convert, and/or retain customers through the product development process, constantly collecting data and iterating the ideal strategy
• Understand and prioritize growth levers across the full spectrum of growth channels
  • Owned Media: Email, Facebook, Twitter, Pinterest, Apps, etc.
  • Paid Media: Ads (Mobile, Web, Video, TV, Radio, SEM, Affiliate), Sponsorships, etc.
  • Earned Media: SEO, PR, Word of Mouth, Recipe Shares, Public Recipes, etc.
• Co-Create and run marketing campaigns in tandem with our Head of Content Marketing and 3rd party marketing partners (as needed), leveraging the full spectrum of growth channels